---
title: "Digital marketing — Fekopay"
description: "High-intent lead generation, technical search optimisation, and paid campaign infrastructure."
updated: "2026-09-03"
canonical: "https://fekopay.com/services/digital-marketing/"
---

# Digital marketing

High-intent lead generation, technical search optimisation, and paid campaign infrastructure.

## What fits in 48 hours
- Targeted paid search and social campaign setup
- Technical search engine optimization audits and implementation
- Conversion rate optimization and landing page experiment structures
- Local search presence and map pack optimization

## What is scoped separately
- Broad unfocused brand awareness campaigns without conversion goals
- Vanity metric follower buying or automated bot engagement
- Campaigns without clear target customer definition

## Deliverables
- Configured ad accounts with conversion tracking and attribution
- High-converting landing page variants
- Weekly performance reporting dashboards
- Direct attribution tracking connected to your CRM or WhatsApp

## Stack
Google Ads, Meta Ads Manager, Google Analytics 4, Google Search Console

We set up conversion-focused marketing infrastructure that drives measurable inquiries directly into your WhatsApp and lead pipelines.